Greetings,
By now, you should have already looked at interstitial ads through your publisher’s account. For those of you that have made money from this format, Congratulation! Clicksor is happy for your success.
If you tried interstitial ads and you’re not getting the results you imagined, don’t worry. Let us give you a few tips on how to optimize your site to improve your earnings.
Top 3 Publishing Mistakes
1. Limiting yourself to one type of Ad Format
Ever heard of putting all your eggs in one basket? This holds true for your ads as well. A lot of publishers are too comfortable with just using banners and many are reluctant in tryout other formats. You make a comfortable amount of income in the short run and there is nothing wrong with that. But over time, your readers and audiences will become used to your ads, your click rates will drop and ultimately, your ad earnings will suffer. In other words, don’t be too comfortable with just one type of ad.
Solution – There are a variety of ad formats to choose from at Clicksor. Publishers can choose from text, graphical, link unit, banners, pop-unders and interstitial ads. You can use them in conjunction with each other and each has its own advantages. If you’re not sure on what type of ads will work best for your website, just send your account manager an email or give us a call. We’ll gladly assist you in selecting the ads that will earn you the most income for your website. Every Clicksor Publisher deserves the best service.
2. Not blending ads with your website
If you are already running Clicksor Ads and you’re not getting the results you imagined: chances are the ads are not blending with your website. Not blending your site and ads together is one of the biggest publishing mistakes any publisher can make. For instance, if your text ads have different colour and font from your website, chances are it will stick out. Your readers will identify the ad right away and you will get less clicks and earnings.
Solution – There are menus within your publisher admin where you can edit how your ads will appear on your website. If you are running text banners, try to have similar colour, font and background to your website. Remember, Clicksor is a contextual network, so the content of your website will affect the quality of ads as well. If you want more ipod or mp3 ads to appear, try to use terms like “ipod” and “mp3” more often in your article. Have a health amount where it’s readable to humans, search engines and more importantly our ad calls. Get the control you need as a Clicksor publisher.
3. Giving up too early
You have our ad codes, inserted to your site, did a little optimizing, but you are still not getting the results you wanted. You compare your website to others but you still haven’t figured out what’s wrong. You give up and move on. By doing this, you are missing out on hundreds if not thousands of dollars of ad revenue which Clicksor pays out every day.
Solution – There could be various reasons for why your website is not performing as well as others. Websites develop over time and the more traffic you get will generally yield higher clicks and more income. However, there are other reasons.
Various hot spots in your website attracts attention to your audiences, are you putting the ad codes in the right places?
Try to run different types of ads and track how they perform. Remember, every website is different.
Try to keep the content in your articles up to date with current trends. Publishers can influence the type of ads show up on their site with the right content.
Sometimes, there could be nothing wrong with your site. Like the shopping seasons, advertisers take breaks and it will affect your earnings.
As a smart publisher, you should always follow our newsletters to get the latest tips and info on how to earn more for your website. We also offer Traffic Reports periodically, informing you about sudden traffic demands.
Interstitial Ads – Great Alternative to Banners, Top Earnings, Easy to Use
We ensure that you get the most income from your website, even when it’s not from us. As Clicksor Publisher, you can also utilize Default Ad feature to place other networks’ ad codes to monetize all your ad space and traffic.
Avoid mistakes that can limit your website from getting the income you deserve!
Don’t hesitate to send us back a reply to discuss about the different possibilities with a Clicksor Publisher Team Representative.
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