Global online network, Clicksor, recently upgraded their server for their ad serving platform in anticipation for the increase in traffic from Advertisers and Publishers within the network. Upgrades were finished in February, and now its 20000 square feet server farm located in Toronto, Canada, is geared up to be able to handle 850 million impressions daily.
This server enhancement will mean more storage space and faster speeds, and advertisers and publishers can expect:
- Faster load times for ad displays.
- Quicker access to reporting
- Higher volume of traffic.
Clients can expect a more streamlined and efficient service from Clicksor’s new and improved system. To put it simply, expect more earnings and conversions with the higher quality of traffic the server upgrade brings.
“Over the years, Clicksor’s traffic has grown significantly as more and more Publishers join our network. To better handle and distribute traffic to Advertisers, we needed a more powerful means to sort our traffic and deliver it to our Advertisers. By building our own data center we can optimize Clicksor’s overall system performance. After integrating our Clicksor system into the data center, we are now able to handle 8.5 times the capacity of traffic that our previous system was able to, from 3 billion impressions monthly to now 25.5 billion impressions.” Says Jeff Zeng, CEO of Clicksor.
Clicksor is a sister company of YesUp Ecommerce Solutions Inc and specializes in providing online advertising solutions to marketers around the world. YesUp was founded in 1999 and incorporated in 2001 under the name YesUp Ecommerce Solutions Inc. headquartered in Toronto, Canada. YesUp delivers e-commerce solutions to its clients in the areas of high quality design, programming, technical expertise and marketing innovation.